Marketing of Rolex free essay sample

Unfortunately stranded by the age of 12, he proceeded with full instruction at a main all inclusive school in Switzerland and in the wake of leaving made sure about his first employment as an understudy in a huge firm of pearl shippers. In any case, it was because of kinship, struck while at school, that would see Mr.. Wilsdorf enter the universe of watches. His companion went to him one day and stated: When we’re got done with this school business, you’d better come and go along with us. We trade observes everywhere throughout the world So it was that Hans Wilsdorf, at an age of 19, began fill in as an English reporter and agent with the firm of Messrs. Cuno Korten in La Chaux-de-Fonds, Switzerland. His companion prior remark had been no inert brag, as this firm was an extremely huge exporter of watches with a turnover of almost Frs1m every year. It was in this position Mr. We will compose a custom paper test on Advertising of Rolex or on the other hand any comparative theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page . Wilsdorf enthusiasm for watches was without a doubt started. As he remarked: it gave a brilliant chance to contemplate the watch causing industry to intently and inspect each kind of watch created both in Switzerland and abroad The Move to London: By 1903 Mr.. Wilsdorf had settled in London working for another watch making firm. In the wake of picking up understanding from this and his past business and developing in fearlessness he set going to set up his own firm. With money related assistance from his brother by marriage, Alfred Davis, the organization known as ‘Wilsdorf and Davis’ was established. The firm didn't at first produce wristwatches since wristwatches were not thought manly by the general population and furthermore the specialized challenges that many watch creators accepted existed in attempting to make this kind of watch. Such issues as the trouble of creating a development sufficiently little to be housed for a situation to be worn on the wrist and the possible hood of dampness and residue entering this case and in this way destroying development were refered to. Be that as it may, in contrast to different makers of wristwatches, this was not to hinder Mr. Wilsdorf. The first hindrance was overcomed with the associate of Hermann Aegler. While working in La Chaux-de-Fonds Mr. Wilsdorf had come to know about this refined men and his capacity to deliver unpleasant developments that would be little and modest enough to be utilized in the creation of wristwatches. In 1905, Mr. Wilsdorf, brimming with conviction of the conceivable outcomes of the wrist watch, put in a request worth a few hundred thousand French Francs for these developments, a request which right now was the biggest at any point booked. The subsequent trouble in creating this kind of watch, a case invulnerable to dampness and residue, was not to be accomplished for an additional twenty years. Be that as it may, meanwhile, one of the significant occasions in Rolex history happened. What’s in a Name? In spite of the fact that the firm was extremely fruitful being known as Wilsdorf and Davis, Mr. Wilsdorf tried to build up an exchange name that would distinguish the organization and the items that it made. In this way, on second July 1908 the now well known name of ‘Rolex’ was instituted. There are numerous theories with respect to the exact importance of this name, to which I won't include, however what is known is that this name was picked for exceptionally solid reasons. Mr. Wilsdorf needed a name that was. Short, yet huge, not unwieldy on the dial (in this manner leaving room enough for the engraving of the English dealers name) or more each of the a word sufficiently simple to remember, with a charming sound and have its articulation unaltered whatever European language it is spoken The image shows the licensed Rolex vacuum gadget, used to test the waterproofness of a ‘Oyster’ case. The watch is drenched in the water and by ousting air a vacuum is made. In the event that there are any breaks for the situation, little air pockets will be seen getting away and ascending to the surface. Be that as it may, utilizing the makes exchange name on the dial of a watch was conflicting with the acknowledged act of the time. Truly it was the shippers name and not the fabricates that was shown on the watch dial. It was to require some investment, cash and a significant specialized development to break this custom. At first Rolex were fruitful in having 1 watch in each 6 conveying their exchange name, yet by 1925 this had just expanded to 3 of every 6. Along these lines feeling burnt out on the moderate advancement, Mr. Wilsdorf made an edified stride. He spent ? 12,000 every year, an immense sum for that time, to expose the Rolex name and uplift open attention to the brand. This activity assisted with expanding the watches provided with the Rolex exchange name to 5 6. However it was not until the innovation of the ‘Oyster’ case that Rolex could direct to the merchants that each watch provided by them was to convey the Rolex name. For a long time Mr. Wilsdorf and his aides had been attempting to deliver: â€Å" A watch case so close that our developments will be for all time ensured against harm brought about by dust, sweat, water, warmth and cold. At exactly that point will the ideal precision of the Rolex be made sure about. History: In 1905, Hans Wilsdorf18, a German resident, sets up with his brother by marriage a firm called Wilsdorf Davis and represent considerable authority in the circulation of watches. At that point in 1908, he makes up A logo and a name that is anything but difficult to articulate in each language and sufficiently short to figure on the dial of the watch: it is the introduction of Rolex. Around then, Swiss workshops delivered for the most part pocket looks as it was as yet hard to produce little enough developments that could be utilized in a wristwatch. On account of its diligence, in 1910, Rolex acquires in Switzerland the main authority chronometer affirmation at any point granted to a wristwatch. In 1927, Wilsdorf accomplished, when he propelled the Oyster, what could be called Rolex first large promoting overthrow. The utilization of tributes, that is presently a key achievement factor of the Rolex correspondence technique, had just been utilized around then with Mercedes Gleitze, one of the primary ladies who swam over the English Channel. Wilsdorf had the plan to request that her wear the Oyster, Rolex’s water-safe wristwatch, while understanding this accomplishment. Following 14 hours and 15 minutes of submersion, her Oyster was still in impeccable condition. The following morning, Wilsdorf held the primary page of the Daily Mail and promoted the watch just like the â€Å"Wonder Watch that Defies the Elements†. This is the beginning of the well known Rolex tribute ad crusade that proceeds right up 'til the present time. Hans Wilsdorf was conceived on the 22nd of March 1881. Stranded at 12 years old, he got a training at a main all inclusive school in Switzerland. At that point, Rolex was constantly connected with the absolute most extraordinary accomplishments; the buddy of Sir Edmund Hillary and Tenzing Norgay when they turned into the first to culmination Mt Everest in 1953 just as the observer of the profundity of the ocean with Jacques Picard. This last exceptional accomplishment was really stunning: the watch was appended to the outside of a submarine and went down to a profundity of 3048 meter. At any rate multiple times further that the most profound appraised sports watch made today can dive to promotion in the Daily Mail commercial referencing the Everest and the Picard accomplishment. In 1960, at his passing, Hans Wilsdorf, a heirless widow, made a private trust run by a leading body of chief to safeguard the organization could never be sold. After two years the leading body of executive delegated 41 years of age Andre Heiniger, who worked under Wilsdorf during 12 years, as Rolex new overseeing chief. At that point, the quartz blast of the late 1960s and mid 1970s almost executed the mechanical watch industry. After the tempest quiet down, the greater part of Geneva watch producers have gone liquidation. Luckily, Rolex endure the emergency remaining devoted to its conviction: quartz model didn't speak to over 7% of the creation and now this figure dropped to 2%. In 1992, Patrick Heiniger is succeeding its dad and turned into the third overseeing chief in almost one century. In 1992, Patrick Heiniger is succeeding its dad and turned into the third overseeing executive in about one century. The Oyster Finally, in 1926, this goal was accomplished with the now protected ‘Oyster’ case, so referred to, as it was as invulnerable as a clam! In spite of the fact that this innovation was at first idea of with suspicion and enjoyed some remarkable occasions to reprieve this idea, it is presently a standard to which about all games watches are estimated. The last significant advancement that was to make the reason for the Sports watch that we realize this day occurred 5 years after the fact, in 1931. Up to this date, watches required twisting by the wearer to give them the vitality expected to work. The point was to get rid of this reliance and look for a framework that would require no mediation by the wearer. The thought was not another one, yet it was Rolex that at long last culminated and protected the unending self winding system. It works by a half circle rotor weight that turns around its hub and winds the watch at the smallest development of the wrist. Presently the scene was set. Rolex were currently delivering a watch sufficiently little to be worn on the wrist, impenetrable to outside components and required no twisting from the wearer; the Rolex Oyster Perpetual. Organization Profile: Rolex has an extremely specific status; it has a place with the Wilsdorf trust and in this way can't be sold. On account of this association, Rolex has consistently hadâ the capacity to benefit a drawn out improvement system. They don't need to manage the weight of investors who require momentary advantages so as to show a benefit from their speculations through the redistribution of profits. Despite what might be expected, Rolex has the chance to reinvest the advantages in the organization to improve appropriation and after-deal administrations and to build innovative work. Additionally, they are not forced to follow the general t

Employee voice Essay Example for Free

Representative voice Essay ‘Employee voice’ proposed by Geoff Armstrong (refered to in Armstrong,2001) in the ongoing issue of Industrial Participation Association (IPA) Bulletin, generally implied aggregate dealing, and that this ‘chosen technique for joint guideline turned into a restraint hindering the very things we should have been doing to win and keep clients! ’ Win and keep the clients since criticisms and recommendations originated from the worker who manages the clients each day of their work. Organizations can get the realities from how the client protest about their item and to what fulfills them. The word ‘voice’ was promoted by Freeman and Medoff (refered to in Freeman Medoff, 1984) who contended that it seemed well and good for both organization and workforce to have a ‘voice’ component. This had both a consensual and conflictual picture; from one viewpoint, cooperation could prompt a helpful effect on quality and profitability, while on the other it could recognize issues which in any case may ‘explode’. Dundon et al (refered to in Dundon, 2004;MC Cabe Lewin, 1992; Wilkinson et al,2004). The four chief strands of the idea or types of ‘voice’ that are accessible to workers are: an enunciation of individual disappointment; presence of an aggregate association; a type of commitment to the administration dynamic; and as a type of commonality in the association. In the enunciation of individual disappointment, the worker plans to address a particular issue or issue with the administration that is typically introduced as complaint methodology or ‘speak up’ program. An open door for worker delegates †association or non-association †to convey the perspectives on the workforce to chiefs either through organization or aggregate dealing is the type of aggregate association. As a type of commitment to the administration dynamic its motivation is worried about upgrades in work association and productivity all the more for the most part, maybe through quality circles or group working. It is accomplish by a discourse with workers giving plans to improve the hierarchical exhibition. The last structure is the commonality in association in conveying long haul suitability for the association and its workers, regularly through joint interview, aggregate haggling and additionally organization. In an article by Sharon Shinn (2004,p 18), The Maverick CEO, he inquired as to whether business understudies were perusing a contextual investigation of Semco what was the significant exercise they would they remove and he addressed that, â€Å"the principle exercise is that opportunity is a prime driver for execution. † Through my examination I accept that the entirety of the employees’ profits by ‘employee voice’ simply spin around Semlers’ thought. At the point when a representative has the opportunity to communicate it enables him to choose the game-plans that must be done to accomplish a specific goal of the organization as per his standards in work and life all in all. At the point when one has the opportunity to state what for him isn't right or right it gives him the pride of a specialist of the organization as well as somebody who can roll out an improvement and impact individuals on top for the better eventual fate of the organization. An example of the perfect is shown in Semco where workers can cast a ballot to veto new items or new item adventures. At Semco, (refered to in Samler, 2004) â€Å"workers affirm their own supervisors and individuals possibly go to gatherings in the event that they think the gatherings are significant. It works in light of peoples’ personal circumstance. No one needs to remain in exhausting gatherings or work for managers they didn’t pick. † Furthermore, â€Å"of course, you can make individuals come to gatherings and look alert, however it’s increasingly hard to get them to perform what was chosen at the gathering. We need individuals to follow their impulses and to pick as managers individuals they regard †regardless of whether they don’t like them. This frequently occurs at Semco. † ‘Employee voice’ can be diverted among association and non-association voice. Correlation of advantages among association and non-association voice has been noted. (refered to in Freeman and Medoff, 1984) contended that lone association types of voice would bring about voice benefits for laborers and the executives. The thinking behind this contention is that without an association to guarantee reasonable treatment and an impartial conveyance of the products of progress, people do not have the impetus to seek after open merchandise. Association voice advances ‘independence’ dissimilar to coordinate voice mechanisms’ where its adequacy is tested in their ability to change the force relations in an association because of absence of authorizations for rebelliousness, aggregate force and access to free wellsprings of guidance or help, non-association voice systems are progressively defenseless to administrative impact and control (refered to in Golan,2009; Terry,199; Wilkinson et al, 2004). Despite what might be expected, non-association or direct voice has been additionally contended to be better than association voice for 2 reasons: first, hindrances among bosses and representatives can be crumbled by managing workers as opposed to through a mediator (refered to in Bryson, 2004; Story, 1992); and second, direct voice permits chiefs to all the more likely react to the heterogeneous interests of laborers (refered to in Storey,1992). Another particular advantage of ‘employee voice’ is obvious in the ‘monopoly face’ of unionism, whereby associations try to confine the flexibly of work to the irm in quest for higher wages and advantages. In a general perspective as a result of the ‘employee voice’ supervisors give increasingly positive reactions to worker needs, more noteworthy degrees of command over the work procedure and expanded impact over employment rewards. In connection with the advantages that can be picked up by employees’ through ‘employee voice’ the said firms that rehearses this sort of framework have a great deal to increase out of it. One significant factor that influences the companies’ productivity is its work cost. Voice is viewed as significant, in their great work on US exchange Unionism, (refered to in Freeman and Medoff, 1984) post it that it is hypothetically feasible for worker's organizations to improve the efficiency of firms since they give voice to laborers. They contend that association voice can be profitability upgrading where voice costs are lower than the expenses of disappointed specialists stopping, and lower quit rates urge firms to put resources into human capital, bringing about a progressively gifted and gainful workforce. In association voice it might likewise decrease the exchange costs that workers face, for instance, by upholding and checking contracts (refered to in Booth, 1995; Kaufman, 2004; Kaufman and Levine, 2000). The organization of Semco is an extraordinary case of this, (refered to in Shinn, 2004) Semler and an extreme supervisory group totally overturned customary business hypothesis at Semco, getting rid of ordinary hierarchical diagrams while permitting representatives increasingly more opportunity to pick what items they would work and how they would create them. Numerous representatives were disposed of by work reproduction or left since they couldn’t handle the disturbance. Be that as it may, the individuals who remained got enthusiastic about Semco and their place inside it. At Semco they additionally have confidence in constant development and improvement so (refered to in Samler, 2004) â€Å"people at Semco, by setting their own timetables and remaining burdens, are progressively well-suited to invest significant energy for learning. † He said that there were likewise holidays, and a framework whereby individuals can decrease and increment their work a long time by course of action with their groups. They additionally have Retire-a-little where individuals can take a day, or half-day, off each week, to do what they would when they resign. Due to such changes, (refered to in Semler, 2004) noticed that it have raised Semco’s income from a $35 million to $160 million over the most recent six years. Likewise, (refered to in Shinn, 2004) Semler is profoundly engaged with advancing a working environment where opportunity and adaptability is commended that he set up a school in Sao Paolo rehearsing his qualities. (refered to in Samler ,2004) â€Å"the school is set up and has begun enlisting two-to-multi year olds. We need to change things at the beginning stage. At this school, our children decide the guidelines and settles on choices ever week at a school meeting. We don’t need to holler and point fingers at kids. They are impeccably ready to settle debates and guidelines alone. We do sit in to encourage, when they need. † Furthermore, â€Å"at the Lumlar Institute, which runs the school, we build up a mosaic innovation to show free kids adequately, something that the instructive world thinks nothing about. Since our children are obliged to be in school however not in class, it becomes us to intrigue them †and we do. Kids are as of now remaining 1. multiple times longer at our school, out of unrestrained choice, than at different schools in the framework. In the wake of characterizing that there were two arrangement of ‘employee voice’ which are non-association (immediate) and association, what's more inspecting the advantages of executing ‘employee voice’ to both the representatives and friends, Australia appears to put more significance to non-association voice that than association voice. Result from the investigations of specialists demonstrates that, for instance, AWIRS (the Australian Workplace Industrial Relations Survey) shows that solitary 16% of work places were there worker delegates on sheets in 1995. (refered to in Morehead et al, 1997; 506-67). Also non-association of worker portrayal was not standardized as they are in EU (European Union). With the Decline of Union enrollment, with 22% of representatives presently being unionized (and just 17 percent in the private area), there is a developing ‘representation on gap’ for employees’ with some scholastic specialists contending that work

Blog Archive MBA News Stanford GSB Releases Class of 2015 Profile

Blog Archive MBA News Stanford GSB Releases Class of 2015 Profile The Stanford Graduate School of Business (GSB) has published its Class of 2015 profile, showing an enrollment of 406 studentsâ€"the largest in the school’s historyâ€"from a pool of 7,108 applications. The GSB points out that year-over-year fluctuations in certain profile categories are to be expected, given the schools avowedly merit-based admissions process (and considering that the class size is still comparatively small),  stating, “We don’t admit categories; we admit individuals. … This is why we consider a class profile illustrative, rather than informative.” Notably, the profile indicates greater diversity within the class, showing an increase in the representation of both women (36%) and U.S. minorities (21%). In addition, more than half the incoming students (51%) were humanities or social sciences majors. In terms of pre-MBA industry representation, the fields of biotechnology/health care (5%), consulting (20%) and consumer products and services (11%) reportedly increased. The average GMAT score among candidates rose slightly to 732, though the range (550â€"790) did not change from last year. Share ThisTweet News

The Movie Pleasantville - 1281 Words

The film Pleasantville shows the changes in American society over the past 50 years by placing two teenagers into the Pleasantville show, which was from the 50’s. The movie depicts how there is no longer the â€Å"American Dream† and no longer a perfect way of life and the changes the world has made. The world that the teenagers come from is filled with sex, drugs, money, and is very different from the way the world was in which the Pleasantville Show took place in. Morals and values have changed in the people and in society that the teenagers came from and shows it would be impossible to return back to the kind of life style the world had in the 50’s. In the early 1950’s to late 1960’s the American Dream is what everyone strived for.†¦show more content†¦David and Jennifer are zapped into the 50’s Pleasantville show and become the son and daughter. While in the Pleasantville show, David and Jennifer cause some trouble in the town and begin to change the views of the other students as well as their own. David and Jennifer show other students that they can ask questions and that they can make decisions on their own. You are able to see how people and environment are influenced by David and Jennifer by how color is added to people and things around them. Some embrace the changes as others fight against any change. As more people become influenced by David and Jennifer’s ideas the more color is added to the show, which is depicting how certain changes can have a ripple effect. As more people accepted the changes, the more color was added to the show and the changes became their new normal and life wasn’t so defined as it had been and there were a lot more choices and acceptable scenarios of life. In the world we live in today we understand that experiencing different things is OK. The black and white in the film is represented by a more traditionalist value which is how most of the world was. It was when people’s personalities were kept hidden from the rest of the world and even family members. Later in the Pleasantville show, some characters were starting to change colorShow MoreRelatedThe Movie Pleasantville 1541 Words   |  7 PagesPleasantville is a movie where significant change occurs based on the theories of social change. In the movie, the TV show Pleasantville is set in the 1950’s and everything and everyone in that show is in black and white. And being that they’re set in the 1950’s the have the same outdated morals, values and beliefs that are associated with 1950’s culture. However, the town of Pleasantville slowly but surely turns into colour when they go against their societal norms and beliefs and have sex, readRead MoreAna lysis Of The Movie Pleasantville 1325 Words   |  6 Pagesfriendly. Pleasantville maybe pleasant, but not at all, it’s just the name â€Å"Pleasantville† is just a simple twist that’s all. David Wagner is a simple, nerdy kid with the fifties addiction in the movie. He s obsessed with the fifty show â€Å"Pleasantville† that plays reruns. This is set in a simple place where everyone is everyone is a perfect character and perky, hostile is dirty word and life is pleasingly pleasant. David addicted to this perfect ideal world, David deepens himself in Pleasantville as anRead MorePleasantville1586 Words   |  7 PagesNovember 15th, 2010 Utopia/Dystopia Dr. Viau Pleasantville Pleasantville is a great movie with many hidden messages. The not so obvious but informative messages are one of best aspects of this nineties flick. The special effects are impressive considering this movie is indeed from the nineties. Pleasantville touches base on many actual conflicts in America and throughout history in the most subtle but blunt way. 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Jennifer seems to want to stir things up, creating change throughout Pleasantville, causing things to turn to colourRead MorePleasantville And A Clockwork Orange Essay1335 Words   |  6 Pages Pleasantville and A Clockwork orange are both films that have certain things that are abnormal. Pertaining to Pleasantville it begins in black and white and end to be in color because of being exposed of certain things. In a Clockwork Orange that is exposed with violence robbery is highly unusual because it is not something morally right to do. While analyzing both of these movies they both have certain distortions that can be covered that make their own individually, out of ordinary, a tad shockingRead MorePleasantville Racism Paper959 Words   |  4 Pagesmindset, and/or being ignorant of other people’s cultures. In the 1998 movie Pleasantville, it is shown that racism and discrimination towards different people occurs because of sudden changes to an established system and society. 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It is arguable that one of the biggest differences regarding America in the 1950s to modern America is culture. The movie â€Å"Pleasantville† reflects much of these cultural differences from 1950s to today in a creative and thoughtful way. It also provides much useful insight into the cultural conflicts America faced throughout the 1950s. The many differences between 1950s culture and modern day culture

The Role of DPP-4 Inhibitors in Type 2 Diabetes Mellitus

As the incidence of type 2 diabetes is steadily increasing, the demand for treatment options is increasing. Dipeptidyl peptidase-4 inhibitors (DPP-4) are a new class of oral anti-hyperglycemic medications that target the incretin system found in the gut. Evidence has shown that treatment with DPP-4 inhibitors has shown significant reductions in HbA1c and increased pancreatic ÃŽ ²-cell function without an increased risk of hypoglycemia. In this document, the pharmacology, clinical efficacy, and incidence of adverse effects will be reviewed in an attempt to target a patient population that would benefit the most from treatment with DPP-4 inhibitors. The role of DPP-4 inhibitors in type 2 diabetes mellitus management INTRODUCTION Type 2†¦show more content†¦In a study conducted by Herman et al in 2005, single oral doses of 1.5 mg to 600 mg were evaluated based on pharmacologic properties. Results of the study showed that plasma levels of sitagliptan are increased in relation to the dose administered. The half-life of sitagliptan ranges from 8-14 hours and peak levels are reached between 1-6 hours, also in a dose-dependent fashion. The percentage of inhibition of plasma DPP-4 levels was also increased with higher doses; however, 80% or more inhibition of DPP-4 was observed over a 24 hour period starting with a sitagliptan dose of 100 mg taken once daily. Additionally, the results of this study demonstrated that sitagliptan can be taken without regard to food.7 A summary of the results of the study can be found in Table 1. Sitagliptan is well-absorbed when taken orally and is primarily excreted through the renal system where approximately 80% remains unchanged in the urine.7,8 Therefore, circulating l evels of sitagliptan are increased in patients with moderate to severe renal insufficiency.7,8 The FDA has recommended that all patients with moderate to severe renal insufficiency who are considering starting sitagliptan should have a full assessment of renal function before starting the drug.9 Only minor increases in plasma drug levels8 and no increase in liver enzymes9 have been recognized in clinical trials of type 2 diabetic patientsShow MoreRelatedA Brief Note On Diabetes And The Treatment Of Type 1 Diabetes Mellitus921 Words   |  4 PagesReview Article Introduction: Type 1 diabetes, also known as insulin-dependent diabetes, is a chronic condition in which body produces little to no insulin due to autoimmune destruction of the beta cells of the pancreas. 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The End Of Gender Roles - 1563 Words

. The end of Gender roles as we know it. Gender norms come from many different places and can be influenced by either sex. The mindset that men and women need to be a certain way hinder both parties. Julia Serano, transgendered women and trans and queer author and advocates article â€Å"why nice guys finish last† explains how gender binaries such as men can’t be the victim or women can’t be the aggressor or Women can’t be tough or masculine and a feminine man is undesirable and not a â€Å"man†. affect our way of life. These gender norms in society lead to unfair situations between genders and overall negatively affect how we are depicted in society. these issues can become eradicated by†¦show more content†¦when a male is violated by a female it doesn’t seem as if he was victimized because society normalizes men only being the predators so when they are truly being used as sexual objects ,society still sees them as that predator in stead of the prey and continue to see the women as a victim rather than an aggressor this is mentioned when serano states â€Å"this predator prey mindset essentially ensures men cannot be viewed as legitimate sexual objects nor can women be viewed as legitimate sexual aggressors† (Serano 416). We need to remove any prior qualifications ingrained in us on what it means to be the aggressor or sexual object and who is allowed to fit that description. The student’s innocence was violated in both scenarios, male or female and the teacher is a predator for using a child for their sexual desires. She is no less of a predator because she is female and he is no more of a predator because he is male this goes along with not encourage the abuse of men by women yet condemning the abuse of women by men. Expecting gender norms to subside while still having a mindset that always victimizes the women will only continue the cycle and these norms will continue for years without any si gn of change. which will do even more harm. we can begin to take steps by mandating and promoting laws that provide similar sentences regardless of gender when sex crimes are committed against children andShow MoreRelatedAnalysis Of Forster s Howards End Contracts On Relationships And Gender Roles2604 Words   |  11 PagesE.M. Forster’s novel Howards End deals heavily with relationships and gender roles. 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Traits & Characteristics of Entrepreneurs-Free-Samples for Students

Question: Research and discuss the Life and Work of the Entrepreneurs of your Choice and how she/he demonstrated the Entrepreneur's Characteristics in her/his Successful Business. Answer: Introduction: The aim of the paper is to study the traits and characteristics entrepreneurs demonstrate in common while conducting business operations. The assignment takes into account two entrepreneurs from two different eras, one from 1900-1950s era and the second from the 21st century. The 1900-1950s era is represented by Henry Ford, the founder of Ford Motor Company while the 21st century entrepreneurs are represented by the founder and CEO of Facebook, Mark Elliot Zukerberg. The paper has three sections, the first studies the attribute of the 1900-1950s entrepreneur while the second studies the 21st century entrepreneurs life and work. The final section points out three qualities which 21st century entrepreneurs are required to have to sustain in the ventures. Entrepreneur of 1900-1950 AD: Henry Ford Life: Henry Ford was an American industrialist and founder of the Ford Motor Company. He was born in 1863 and died in 1947. Ford introduced modern scientific system of managing resources scientifically that made the car production cheaper and made the motor car affordable to the middle class consumers. A study of the life of Ford shows that he was entrepreneurial in nature even as a young man. He dismantled watches and assembled them which gained him the reputation of a watch repairman (Drucker 2014). Ford started his professional life as an apprentice mechanist in Detroit with James F. Flowers Brothers and then with Detroit Dry Dock Company. He returned to his family farm and started operating Westinghouse portable steam engine. He also studied booking keeping at Goldsmith, Bryant Stratton Business College. An analysis of Fords life shows that he possessed the entrepreneurial attributes right from his youth. Henry Ford started his engineering career career with Edison Illuminating Company where he was promoted to the position of the chief engineer. It was at this time that he started experimenting with gasoline engines. He made a self propel vehicle and named it Ford Quadricycle and test drove it. He then brainstormed to bring about innovation in the engine (Bae et al. 2014). Henry Ford met Thomas Edison in 1896 who approved his quadricycle. This encouraged Ford to design and make another vehicle. He founded Detroit Automobile Company supported by lumber tycoon William H. Murphy. However, the venture turned out to expense and the company was dissolved. C Harold Wills helped Ford to design a 26 horse power automobile. Murphy and other stockholders formed Henry Ford Company where Ford was the engineer (Carland, Carland and Stewart 2015). He left the company due to joining of Henry M. Leland. Henry then collaborated with cycle racist Tom Cooper and manufactured 80+ HP racer for Barney Oldfield was to drive in a tournament. Ford partnered with Alexander Y. Malcomson who was a coal dealer to form Ford Malcomson Limited to manufacture automobiles. Ford worked towards designing affordable automobile in a leased factory. He contracted with John and Horace E. Dodge to supply him parts. The cost of production was higher compared to the sales turnover and the ventu re failed to pay Dodge. The discussion of the life of Henry Ford brings out several entrepreneurial attribute which went on to make him of the most successful entrepreneurs in the 1900s. The first entrepreneurial attribute that Ford showed is innovation and power to manufacture new products. He manufactured several automobile though he was not remarkably successful in them(Acs, Autio and Szerb 2014). This showed his high risk taking propensity as an entrepreneur. The third entrepreneurial attribute revealed is Ford had the leadership quality to lead human resources towards attainment of a predetermined goal, his target of making automobiles. He leased factory with Malcomson and gained financial support from the investors(Carland and Carland 2015). This proved that Ford was an expert in acquiring resources and gaining stakeholders support. Thus, this discussion on Fords life shows that he had several entrepreneurial attributes which went on to make him a business leader. His main body of work consists of his founding of Ford Motor Company and modernising of automobile manufacturing using Taylorism(Bruni, Gherardi and Poggio 2014). Work: The most remarkable body of work of Henry Ford was the founding out the Ford Company which brought about his entrepreneurial and leadership attributes. The following are the entrepreneurial and leadership attributes which Henry Ford showed through his work at Ford Motor Company(Carland Jr, Carland and Carland III 2015). Corporate governance: Malcomson, Dodge Brothers and several other investors founded the Ford Motor Company with $ 28000 capital (YouTube. 2017). This showed Fords capability to gain stakeholders support to carry out business ventures. It also showed that Ford was able to amass capital from the investors to carry out business. Innovation: Ford throughout his tenure exhibited innovation in car manufacturing which revolutionised automobile manufacturing in the entire world. He introduced the T-Model with steering on the left hand side which is in use even today. As an entrepreneur, Ford stressed on mass production, lower production costs and low sales prices to earn huge revenue(Chatterji, Glaeser and Kerr 2014). He introduced assembly line which allowed parts of automobile to pass down conveyer belts and made it possible to produce more cars within less time. He used Taylorism to manage his human resources to speed up the production process. Henry Ford exhibited innovation and scientific management in the areas of human resource management as well(Colombelli, Krafft and Vivarelli 2016). He instead of paying the prevailing wages at that time, paid his employees with high wages. This innovative human resource management initiative adopted by Ford allowed him to acquire and retain talented engineers from all over the Unit ed States of America to achieve higher production that the other automobile companies(Sahut and Peris-Ortiz 2014). Motivation: Ford as an entrepreneur and a business leader, put a great emphasis on employee motivation to encourage them to achieve high performance. He was the pioneer of walfare capitalism and increased the wages of his workers to ensure high retention of talent in his factory. This increase in wages helped Ford to reduce high rate of employee turnover which helped him to achieve mass production in Ford Factories. He even reduced the hours each employee worked and thus gained their support. These two steps of him helped to motivate his employees to work to gain high productivity in the workshops(Letaifa and Rabeau 2013). Entrepreneur of 21st century: Mark Elliot Zukerberg Life: Mark Elliot Zukerberg is the cofounder of the internet social networking site, Facebook and one of the most successful entrepreneurs with a market value of $ 1.8 billion as on July 2017. He is the fifth richest man according to the Forbes Magazine while the Time Magazine names him among the hundred wealthiest and the most influential people since 2010(Forbes.com. 2017). Zukerberg was born in 1984 in New York and both his parents were medical practitioners. His wife is Priscilla Chan and they have a daughter Maxima Chan Zukerberg. He did his schooling from Ardsley High School and Philips Exeter Academy(Zuckerberg 2016). Zukerberg started software writing and using computers when he was in middle school level. Mark learnt Atari Basic Programming from in 1990s from his father and then from software developer David Newman. Mark took a graduation course at Mercy College and enjoyed developing computer programmes, especially the tools and games about communication(Choi, Lou and Mukherjee 2016). He built a software programme called Zucknet to facilitate exchange of information between the computers in his house and the ones in his fathers clinic. Zucknet is considered a preliminary version of AOLs Instant Messenger. Marks talent was not restricted to computer programming and he led his college in fencing. He even enjoyed reading Greek and Roman epics(Paez 2017). Mark Zukerberg developed a programme which helped the college students to organise college events. Mark Zukerberg developed a program called Facemash which allowed the college students to select the most handsome people in contests. He started writing programmes for a new social networking site and developed a social networking site called the Facebook which became the predecessor of Facebook. After this he dropped out of Harvard University in the second year to complete his project of developing Facebook. Zukerberg later received an honorary degree from the Harvard University(Hoffmann, Proferes and Zimmer 2016). The discussion about the life of Mark Zukerberg shows that he had several attributes of an entrepreneur. First, he developed computer programmes which help people to communicate and play games. This shows that Mark had great knowledge about the needs of the people and developed software programmes to meet them. The next entrepreneurial trait Mark possessed is innovativeness. He developed new softwares which showed his innovativeness(Eres et al. 2014). Zukerberg dropped out of Harvard University to develop the social networking site called Facebook. This showed that Zukerberg had risk taking capabilities, a capability very important to carry out entrepreneurial ventures. Mark was interested in fencing and was the captain. This showed that Mark as an entrepreneur was a great leader who was confident and had faith in his business venture(Wang and Cole 2016). Work demonstrating entrepreneurial traits in business: The following are the entrepreneurial and leadership traits of Mark Elliot Zukerberg, the founder and CEO of the worlds most used social networking site, Facebook. Zeal to make ideas a reality: Mark Zukerberg launched Facebook from his dormitory room of Harvard University and spread it to help students from other universities connect to their friends. He and his friends hired a room in the Silicon Valley in California and rented a small room that functioned as the office. He met Peter Thiel who decided to finance Facebook. He refused to sell Facebook to other companies and keep on promoting it. He realised the need of a social networking site which would allow the people to connect to each other. This show Zukerberg as an entrepreneur has the power to recognise market opportunities and use them to start business ventures. As an entrepreneur Mark had a deep knowledge about the market conditions and the changing demands of the people (Aryee et al. 2016). Belief in teamwork: Mark Zukerberg believed in team work and view his employees as strategic partners. Facebook employs talent from all round the world which shows that Mark Zukerberg as an entrepreneur is capable of leading human resources towards achievement of business goals. He hired business experts like Sheryl Sandberg to form business strategies. This shows that Mark Elliot Zukerberg has the capability of acquiring appropriate talents to execute his entrepreneurial venture. Three essential characteristics for 21st century entrepreneurs: The following are the three essential characteristics entrepreneurs of 21st century like Mark Zukerberg ought to have unlike the entrepreneurs of 1950s like Henry Ford: Technological knowledge: The entrepreneurs of today like Mark Zukerberg are required to have great knowledge about technology and its applications. Today the companies are knowledge based companies which acquire, assimilate, utilise and share a great body of knowledge with their business partners. The technology like cloud computing and video conferencing help the entrepreneurs like Zukerberg to control and integrate their worldwide operations. This analysis shows that the entrepreneurs of 21st century require to have great knowledge of technology to control their business. Diversity management: The entrepreneurial ventures of 21st century like Facebook have evolved to become global companies with offices all over the world. This requires their entrepreneurs like Zukerberg to employ talent from all over the world. The apex management of these companies require mobilising human resources from various cultural and national backgrounds to lead them towards achievement of business objectives. This necessitates them to practice a great degree of diversity management while managing their human resources. The global entrepreneurial companies today serve a global base of customers whose purchase decision is impacted by their cultural backgrounds like nationality, religion and races. The companies need to form product strategies, promotional strategies and other business decisions keeping the diverse mental setup of the consumers. The diversity of the customers taste and preferences has a great impact on the products and profitability of the companies. This analysis shows that global entrepreneurs of 21st century need to show a very high degree of diversity management both during employing human resources and during serving consumers. Continuous innovation: The entrepreneurs of the 21st century like Zukerberg have carry out continuous innovation in their operations to earn economies of scale. The present market scenario and customer preferences are changing very dynamically which is requiring all the entrepreneurs to bring about innovation in their product and pricing strategies. The fast changing environment, growing importance of stakeholders and customer expectations are forcing the entrepreneurs to incorporate these in their business planning. The global companies today face stiff competition from companies of similar categories both domestically and internationally. This stiff competition is necessitating the entrepreneurs to bring about innovation in their existing products and introduce new products to sustain in the stiff competition and earn high profits. The companies like facebook have evolved as platforms where other companies advertise their products. This requires Facebook to bring about innovation in products and pricing to function as a promotional platform and earn huge revenue. This analysis shows that the entrepreneurs of today are required to carry continuous innovation in their products in order to sustain in the global competition. Conclusion: It can be concluded that the traits of entrepreneurs develop and evolve over time. The studies about lives of Henry Ford and Mark Elliot Zukerberg show that these entrepreneurs demonstrated various attributes of entrepreneurs even before they embarked on their respective entrepreneurial venture, Ford for Henry Ford and Facebook for Zukerberg. It can also be concluded that entrepreneurs have special characteristics which are responsible for driving them to start entrepreneurial ventures. Lastly, it must be pointed though both old and current entrepreneurs start ventures; the modern entrepreneurs need to have some extra qualities like technological knowledge to sustain in their business. References: Acs, Z.J., Autio, E. and Szerb, L., 2014. National systems of entrepreneurship: Measurement issues and policy implications.Research Policy,43(3), pp.476-494. Aryee, S., Walumbwa, F.O., Seidu, E.Y. and Otaye, L.E., 2016. Developing and leveraging human capital resource to promote service quality: Testing a theory of performance.Journal of management,42(2), pp.480-499. Bae, T.J., Qian, S., Miao, C. and Fiet, J.O., 2014. The relationship between entrepreneurship education and entrepreneurial intentions: A meta?analytic review.Entrepreneurship theory and practice,38(2), pp.217-254. Bruni, A., Gherardi, S. and Poggio, B., 2014.Gender and entrepreneurship: An ethnographic approach. Routledge. Carland Jr, J.W., Carland, J.A.C. and Carland III, J.W.T., 2015. Self-actualization: The zenith of entrepreneurship.Journal of Small Business Strategy,6(1), pp.53-66. Carland, J.C., Carland, J.W. and Stewart, W.H., 2015. Seeing what's not there: The enigma of entrepreneurship.Journal of small business strategy,7(1), pp.1-20. Carland, J.W. and Carland, J.C., 2015. A model of potential entrepreneurship: Profiles and educational implications.Journal of Small Business Strategy,8(1), pp.1-14. Chatterji, A., Glaeser, E. and Kerr, W., 2014. Clusters of entrepreneurship and innovation.Innovation Policy and the Economy,14(1), pp.129-166. Choi, D., Lou, D. and Mukherjee, A., 2016. The Effect of Superstar Firms on College Major Choice. Colombelli, A., Krafft, J. and Vivarelli, M., 2016.Entrepreneurship and Innovation: New Entries, Survival, Growth(No. 2016-04). Groupe de REcherche en Droit, Economie, Gestion (GREDEG CNRS), University of Nice Sophia Antipolis. Drucker, P., 2014.Innovation and entrepreneurship. Routledge. Eres, M.H., Bertoni, M., Kossmann, M. and Scanlan, J., 2014. Mapping customer needs to engineering characteristics: an aerospace perspective for conceptual design.Journal of Engineering Design,25(1-3), pp.64-87. Forbes.com. 2017. Forbes Welcome. [online] Available at: https://www.forbes.com/forbes/welcome/?toURL=https://www.forbes.com/profile/mark-zuckerberg/refURL=https://www.google.co.in/referrer=https://www.google.co.in/ [Accessed 2 Aug. 2017]. Hoffmann, A.L., Proferes, N. and Zimmer, M., 2016. Making the world more open and connected: Mark Zuckerberg and the discursive construction of Facebook and its users.new media society, p.1461444816660784. Letaifa, S.B. and Rabeau, Y., 2013. Too close to collaborate? How geographic proximity could impede entrepreneurship and innovation.Journal of Business Research,66(10), pp.2071-2078. Paez, T., 2017. Five Lessons I Hope Mark Zuckerberg Teaches His Daughter.Catalyst. Sahut, J.M. and Peris-Ortiz, M., 2014. Small business, innovation, and entrepreneurship.Small Business Economics,42(4), pp.663-668. Wang, W. and Cole, S., 2016. A Constant Comparative Analysis to Identify Onboard Service Needs and Expectations of Air Travelers with Mobility Impairments: Perceptions of Flight Attendants. YouTube. 2017. Ford and Taylor Scientific Management (Edited). [online] Available at: https://www.youtube.com/watch?v=8PdmNbqtDdI [Accessed 2 Aug. 2017]. Zuckerberg, M., 2016.Mark Zuckerberg. AV2 by Weigl.

Preposition Grammar and English Prepositional Phrases free essay sample

In grammar, a preposition is a part of speech that introduces a prepositional phrase or combines with a noun to form a phrase. For example, in the sentence The cat sleeps on the sofa, the word on is a preposition, introducing the prepositional phrase on the sofa. In English, the most used prepositions are of, to, in, for, with and on. Simply put, a preposition indicates a relation between things mentioned in a sentence. Another simpler term, a preposition is a prior explanation, typically found before a noun, pronoun, or substantives, that explains the noun, pronoun, or substantive. Examples would be beneath, between, under, above, below, upon, atop, into, onto, within, without, or across. (The princess found the pea underneath her mattress. ) A postposition would be for the same use but used after the noun, pronoun, or substantive. (He drew a line on the map from one state and across. ) Students are commonly taught that prepositions cannot end a sentence, although there is no rule prohibiting that use. We will write a custom essay sample on Preposition: Grammar and English Prepositional Phrases or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page [1][2] Winston Churchill is said to have written, This is the sort of English up with which I will not put,[2] illustrating the awkwardness that would result from a rule against the use of terminal prepositions. However, the attribution of this quote to Churchill is almost certainly apocryphal. [3]) In many languages (e. g. Urdu, Turkish, Hindi and Japanese), the words that serve the role of prepositions come after, not before, the dependent noun phrase. Such words are commonly called postpositions; similarly, circumpositions consist of two parts that appear on both sides of the dependent noun phrase. The technical term used to refer collectively to prepositions, postpositions, and circumpositions is adposition. In more technical language, an adposition is an element that, prototypically, combines syntactically with a phrase and indicates how that phrase should be interpreted in the surrounding context. Some linguists use the word preposition instead of adposition for all three cases. [4] In linguistics, adpositions are considered members of the syntactic category P. PPs,[5] consisting of an adpositional head and its complement phrase, are used for a wide range of syntactic and semantic functions, most commonly modification and complementation. The following examples illustrate some uses of English prepositional phrases:

3 Tips for Producing Consistent Written Content

3 Tips for Producing Consistent Written Content 3 Tips for Producing Consistent Written Content 3 Tips for Producing Consistent Written Content By Mark Nichol There are many editorial strategies for making text easy to write, edit, and read. Here are a few guidelines for simplifying how your company, organization, or publication (even if it’s merely a personal blog) produces content. 1. Minimize House Style â€Å"House style† refers to treatment of specialized terminology and treatment of spelling, capitalization, numbers, or punctuation that differs from the norm. Before you decide to routinely spell a word in a variant or obsolete form (for example, writing archeology instead of archaeology), capitalize generic words (â€Å"The Company is dedicated to excellence†), use a numeral rather than spelling the number out (â€Å"We have 5 guiding principles†), or go against custom in formatting punctuation (for example, employing single quotation marks instead of double quotation marks), consider whether the divergence is worth the effort- and, if so, publicize and document the decision so that all content your organization produces is consistent. The more clear and thorough your house style is, the easier it is to maintain high-quality content. On the other hand, the less extensive and cumbersome your house style is, because there are fewer exceptions to attend to, the easier it is to maintain high-quality content. 2. Always Use the Serial Comma Many publications follow the Associated Press Style Book’s policy of omitting serial commas. (The serial comma is the last comma in a list such as â€Å"apples, oranges, and pears.†) Unfortunately, this modest effort to simplify by avoiding an optional punctuation mark actually complicates matters: When a list contains an element that includes a conjunction (â€Å"apples, oranges and tangerines and pears†), the sentence organization is compromised, so an exception must be made, which results in inconsistency. For the sake of uniformity and simplicity, always include a serial comma, the recommendation of The Chicago Manual of Style, the handbook of record for many book publishers and other content producers. On a related note, use semicolons for lists only when the presence of one or more commas within one or more list elements creates ambiguity, especially when one or more elements of the list is itself a list (â€Å"apples, oranges, and pears; milk and cheese; and bread†). The length of the list, and the presence of conjunctions within list elements, are not factors. 3. Capitalize Only When Necessary Capitalize proper names only, and capitalize job titles only before names. Generic abbreviations of entity names (â€Å"the company,† â€Å"the board,† â€Å"the department†) and references to concepts (â€Å"human resources†) are not proper names (though â€Å"Human Resources† is correct as the name of a specific department). Capitalization rules about art movements, medical and scientific terminology, geological and historical eras, and other scientific or cultural phenomena can seem (and sometimes are) arbitrary, so double-check reliable editorial resources. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Writing Basics category, check our popular posts, or choose a related post below:100 Idioms About Numbers16 Misquoted Quotations10 Functions of the Comma

Week 5 Discussion and Participation Questions Essay - 1

Week 5 Discussion and Participation Questions - Essay Example The fast food industry is an example of an industry that is facing a red ocean. There are over 160,000 fast food restaurants in the United States serving over 50 million people daily in an industry generates approximately $165 billion in revenues each year (Numberof, 2011). The red ocean characteristics of the industry mean that the industry is every saturated. A way to create a blue ocean within this industry is by formulating a niche strategy. A good niche strategy would be to form a pizza fast food chain that specializes in Neapolitan pizza. Neapolitan pizza is an Italian pizza style that cooks pizza at high temperature which enables the pizza to be ready in three minutes. I see how your specialized talents could help a person in a niche within a marketplace. I have a family member that recently graduated from psychiatric school. She has on offer on the table to work in Laredo Texas. She is trilingual. She speaks fluent English, Spanish, and French. In Laredo Texas there is a high population of Latino people especially a lot of Mexicans because Laredo is located near the border of Mexico. Looking back at history Texas used to be a part of Mexico. My cousin has a great chance in the future to create her own niche psychiatric practice based on the fact that she speaks three languages. I respect the fact that you might not be interested in pursuing a niche strategy for yourself as far as not wanting to start your own business, but as a future MBA graduate it is in your best interest to study and learn how niche markets work. As a future manager you might be faced with a scenario in which you might have to perform a product launch for the company you are going to work in the future based on a product positioned in a niche market. In the educational field you might be able in the future to formulate a niche market strategy. For instance you could start a business that provides

The Strategy Experience Essay Example | Topics and Well Written Essays - 1250 words

The Strategy Experience - Essay Example All these will be supported through strong theoretical backgrounds. The key agendas in meeting 1 were Market opportunity in china, Sustainability policy, culture change in New York and consultants report on opportunities in digital media. The agendas in meeting two were client churn- critical success factors, sponsorship opportunity, knowledge sharing and communication coordination and corporate governance. The agendas of third meeting were launching cine FX in London and New York - core / non core business services, market opportunity Asian SME\s - strategic directions / diversification / market development, changing organisational structure to meet our strategic challenges and bringing down print costs - the power of buyers / suppliers in procurement. Lastly, the agendas of meeting four were competitor action puts pressure on margins in our market insights business, profiting from sustainability, strategic alliance Indian advertising market and rationalisation and cost cutting. In the first board meeting, the company’s first agenda was to discuss about the market opportunity in china. Initially, the company had a thought that there is no assurance that entering this market will be beneficial for the company. In addition, it was also identified that increased profitability will not be an immediate venture, but at the same time not entering the Chinese market will have financial impact on the company. The next key agenda of discussion was sustainability policy. This issue was discussed because of the fact that sustainability has clearly been a key issue in this present business context. Moreover, sustainability issues can impact WRSX Group both internally and externally. The strategic intention as well as the strategic choice pertaining to management of sustainability has remained the same. It has been observed that management of sustainability is increasing the confidence of investors. The third one is

Overview Of The Company Almarai Business Essay

Overview Of The Company Almarai Business Essay The founder of Almarai is HH Prince Sultan Bin Mohammed Bin Saudi Al Kabeer who recognized the potential to transform the traditional dairy farming in Saudi Arabia in order to meet the needs of a growing domestic market. Numerous agricultural projects were developed under his guidance to achieve the objective of the company. Almarai stepped into the market with the processing of fresh milk and laban into the modern dairy farms. The Company has invested heavily in technologically advanced production facilities and recruiting the right person for the right job. Almarai is considered to be the second and the larger Central Processing Plant with a new cheese plant along with it. On a daily basis, Almarai is capable of serving high quality and hygienic products to more than 43,500 customers within the GCC countries. In 2005, Almarai moved from being a privately owned Company to a publicly listed company and it has over 70,000 shareholders. In 2007, with the acquisition of Western Bakeries, Almarai expanded its product line to include bakery products which improved distribution, and product innovation. The success of Almarai is because of its unique infrastructure which includes farms, dairy, juice and bakery processing plants. And also it is determined by the marketing and distribution expertise, all of which are working towards delivering a quality product to the consumer. Product / Services Details Juices: Almarai always uses the best fruit to make the juices that the customers love. It maintains good balance between good health and great taste. Home Snacks: Snacks products are the tastier and the simple one which would give relishing taste. Yoghurts and Desserts: Pure and calcium-rich favorites for the entire family. Desserts are made from 100% natural, fresh cows milk. Culinary Products: Almarai provides the tastiest cheeses, and richest creams which makes mothers work easy in the kitchen. Dairy Liquids: There is a complete range of delicious laban and milk based dairy products for the entire family. Kids Products: Kids products prove to be a fun and a healthy bunch for kids. Product Mix and Product Line Product Mix Product Line Juices Home Snacks Yoghurts and Desserts Culinary Products Dairy Liquids Kids Products Mixed Fruit, Strawberry, Alphonso Mango, Orange with Pulp, Orange, Orange and Carrot, Apple, Mango, Mango Mixed Fruit, Fruit Cocktail, Mixed Berry, lemon with Mint, Guava with Pulp. Cream Jar Mix, Cheddar Jar Cheese, Sliced Cheese, Square Cheese Portions, Block Cheddar, Halloumi Cheese. Yoghurt, Fresh Cream, Labneh, Layered fruit Yoghurt, Stirred Fruit Yoghurt, Sterilized Cream, Desserts. Tinned Cheese, Butter, Ghee, Mozzarella Cheese, Feta Cheese, Whipping Cream, Tomato Paste. Fresh laban, Fresh Milk, Flavored Fresh Milk, UHT Milk, Evaporated Milk, Advanced Nutrition. Triangled Cheese, UHT Flavored Milk, Zady Drinking Yoghurt, Zady Flavored Yoghurt, Zady Jelly Custard, Zady Fruit Dairy Snack. Product Strategies Product Strategy is the most important function of a company. Almarai was successful because of its unique blend of state-of-the-art infrastructure which includes farms, production operations and go-to-market system. The company distributes its products annually which covers more than 110 million kilometers in delivering dairy, juice, bakery and poultry products reaching up to 41, 797 customers across six GCC states. Ø Product Differentiation: In 1997, Almarai introduced fresh juice to complement the range of dairy products. Then the company for further expansion into bakery in 2007 with the acquisition of Western Bakeries. In the year 2009, poultry was added through the acquisition with Hail Agricultural Development Company (HADCO). During the same year, Almarai made acquisition with Mead Johnson Nutrition to form a 50-50 joint venture known as the International Pediatric Nutrition Company (IPNC). Ø Product Positioning: The way a firms product, brand or organization is placed on the market so it is easily acceptable and recognizable by the customers. * Almarai launches UHT Flavored Milk with different flavours which are targeted at kids. * Almarai enters into the market of baby food which provided the company the opportunities of expansion into new categories. Price Determination Almarai decides its price on the basis of competition. For example, for a pack of 300ml of Orange with Pulp is priced at Dhs 2.50 instead of Dhs 2.00. This pricing strategy makes consumers perceive the products to be affordable. All other branded products are priced between the ranges from Dhs 2 to Dhs 4. Pricing Strategy Pricing refers to the methods adopted by the companies to price their products or services. The cost to produce and design a product, its cost to distribute and promote it must be included in pricing. Pricing a product too high or too low could mean a loss of sales for the organization. Ø Cost Based Pricing:Almarai prices its products by following this strategy. It takes into account the cost of production and distribution, and then they decide final pricing for the products. Almarai milk as compared with Nadec Milk is less in price and also gives the same quantity as of Nadec. It is priced at Dhs 9 whereas Nadec Milk at Dhs 10. Ø Product Line Pricing: Pricing different products within the same product range but at different prices. For example, for a pack of 1.75L of Strawberry Juice costs around Dhs 8 whereas for a pack of 1.75L of Orange Juice is priced at Dhs 7. Distribution Channels used Almarai has long-haul fleet which transports raw milk from dairy farms to the Central Processing Plants and then it transports the finished goods from the production site to different designated sales locations. Almarai reaches to more than 42,000 shops within the GCC countries on daily basis. It ensures that the products are properly packed with appropriate temperatures for different products. The transports are specially designed so that the products are not spoiled and last for longer time. Almarai transports the finished to small grocery stores and supermarkets. Almarai enjoys increasing incomes and demands that come from supermarkets where one shop for ones weekly requirement in a single visit. Packaging Packaging means covering or protecting the product with one or more suitable materials for ease in handling, transportation and marketing. Packaging not only differentiates one brand from another but also gives a preview of the product. Almarai ensures that all its products are properly packed and refrigerated in proper temperatures so that the products maintain its fresh nature and quality. Liquid products are transported in those transports which has refrigerator facility so that it does not get spoiled by over time. Almarai mainly emphasis on quality. Packaging is done in a very clear and uncluttered way so that it is easily recognizable. Promotion Almarai promotes its products through adopting various medium so that the product reaches the customers effectively. Newspaper Campaign Front and inner page color advertisements in various popular newspapers like Khaleej Times, 7 Days, Gulf news†¦etc Radio Campaign Emphasizing on the taste promotional and discount factors which attracts flow of customers to buy the product. Discounts The products are given to customers on discount promotional basis which in turn earns not only increase in profit margin but also goodwill among the customers. For example, Recently Almarai gave discounts of Dhs 2 offer reduction on all its pack of 1.75L Juices which was a new attraction even among the competitors. TV Commercials TV ads are considered as the most common medium for promoting the product. Almarai does regular TV commercials on different channels. It makes the advertisement so attractive especially when it comes for Kids products. Billboards and Holdings Almarai uses even this medium to promote its products and also to make people aware of its discounts and offerings. Almarai has such sites in different locations where people presence is more. Questionnaire Dear Sir / Madam, I am a student of University of Bedfordshire conducting a Survey based on Almarai Company for my Marketing Course. I request you to fill this questionnaire. This data will be used only for educational purpose. Name: Gender: Occupation: Age: a) 15 25 b) 25 35 c) 35 45 d) Above 50 1. Do you drink Almarai Juices? a) Yes b) No 2. Which Flavor you like the most? a) Orange b) Mango c) Strawberry d) Lemon e) Guava f) Cocktail g) Mixed Berry h) Apple 3. Which Brand of Juices you like the most? a) Almarai b) Al Rawabi c) Rani d) Caesar e) Masafi f) Lacnor 4. What is the reason behind choosing your brand? a) Tasty b) Price c)Availability d) Like e) Advertisement f) Quality 5. How much Quantity you purchase the most? a) 200ml b) 300ml c) 1.75L d) 1L 6. Have you tried any other Almarai products other than juices? a) Culinary Products (Tinned Cheese, Butter, Ghee, Feta Cheese, Whipping Cream) b) Dairy Liquids (Fresh Laban, Fresh Milk, Flavored Fresh Milk, UHT Milk, Evaporated Milk, Advanced Nutrition) c) Home Snacks (Cream Jar Cheese, Cheddar Jar Cheese, Sliced Cheese, Square Cheese Portions, Block Cheddar, Halloumi Cheese) d) Yoghurts and Desserts (Yoghurt, Fresh Cream, Labneh, Layered Fruit Yoghurt, Stirred Fruit Yoghurt, Sterilized Cream, Desserts) e) Kids Products (Triangled Cheese, UHT Flavored Milk, Zady Drinking Yoghurt, Zady Flavored Yoghurt, Zady Jelly Custard, Zady Fruit Dairy Snack) 7. Attractive discounts are offered? a) Agree b) Disagree c) Neutral 8. Are you satisfied with the Quality? a) Agree b) Disagree c) Neutral 9. Would you recommend Almarai products to your friends? a) Agree b) Disagree c) Neutral 10. What is your overall opinion about Almarai? a) Very Good b) Good c) Bad d) Very Bad e) Neutral

Benefits of Indian Gaming and its role in Global Development of Tribal

Benefits of Indian Gaming and its role in Global Development of Tribal Nations Indigenous peoples throughout the world have suffered and continue to suffer ever since white people stepped foot onto their lands. In the Americas, countless incidents of genocide and blatant violations of human rights have occurred time and time again. Those indigenous to North America, known commonly as Indians or Native Americans, have faced an immense amount of racism, hatred, and oppression on the very same land that was once their own, before it was stolen by the colonists. Native Americans have faced economic hardships that are unmatched by any other race in the United States; the statistics are absolutely staggering and horrifying to know that such impoverished communities and hardships still exist in America, the land of opportunity, a country that has surpassed all others in virtually all aspects. Fortunately, within the past decade there has been a significant rise in political participation and economic growth within Indian communities, which is largely contributed to by the rise of Indian Gaming, perhaps the most controversial subject affecting Indian country today. However, Indian Gaming, through economic development, proves to be a gateway to international and national recognition and affirmation of tribal sovereignty, encouraging self-determination among Native American tribes. The three objectives of this essay are to provide summaries of Federal Indian policy and the special federal-tribal relationship that allow Indian Gaming to take place, to describe the benefits of Indian Gaming on tribal economies and politics, and to discuss how this has contributed to participation of Native Americans on an international level and the fair... ...W. The Vanishing American. Wichita: University Press of Kansas, 1982. 5. Thornton, Russell. American Indian Holocaust and Survival: A Population History Since 1492. Norman: University of Oklahoma Press, 1942. 6. Horsman, Reginald. Expansion and American Indian Policy: 1783-1812. Detroit: Michigan State University Press, 1967. 7. Orfield, Gary. A Study of the Termination Policy. Denver: National Congress of American Indians, 1964. 8. Wilkins, David E. American Indian Politics and the American Political System. Lanham: Rowman and Littlefield Publishers, Inc., 2002. 9. Lobo, Susan, Talbot, Steve. Native American Voices, A reader. Upper Saddle river, NJ: Prentice Hall, Inc., 2001. 10. Johnson, Troy R. Contemporary Native American Political Issues. Walnut Creek: Alta Mira Press, 1999.

Importance of Time Essay

Time is said to be eternal. It is said that it has neither a beginning nor an end. Yet men are able to measure it as years, months, days, hours, minutes and seconds. They have also given meanings to the words – past, present and future. True, time has a meaning. It moves.Yet time is said to have no holiday. It exists always. Every movement of creation is linked with time. One cannot grow paddy in a month nor can a child become an adult in a year. Everything is fixed . Time is a free force. It does not wait for any one. It is commonly said that time and tide waits for no man. Time is money. A minute not usefully spent is an eternal loss. You can never get back the lost minute. One has to strike the iron when it is hot. The time flies and never returns. If you waste time it wastes you. To utilize time fruitfully, we must take concrete steps as to how we are going to use it and what we are going to do with it. There is a proverb which says that killing time is not a murder; it is a suicide. It means, by wasting time one is not harming others. On the other hand one is harming himself. A man who is a part of nature cannot complain against time. Time is powerful. It conquers all. Men are only to obey it. Man cannot say that he has nothing of his own. Time which is valuable is all his own. If you are not on time and miss the train, you miss it fore-ever. So also the time, once you miss it, it flies off. You can never catch it. Hence it is called fleeting time. Let us learn to use our time fruitfully. This is the key to success because time can create us or destroy us. It all depends on how we utilize time.

Website Comparison - 1794 Words

Introduction I have chosen two of the biggest broadband and telecommunication companies in Ireland for this website comparison. O2 and Vodafone are both leading distributors of mobile services for individuals and corporate clients providing them with solutions in communications. They are the two biggest competitors in the mobile networking industry in Ireland constituting for 88% of the total market. This market percentage is split between Vodafone and O2, 48% and 40% respectively. I have chosen these two websites for comparison for a number of reasons. I have been a frequent user of both sites, and am interested in the industry. The main reason however I selected these websites is due to the substantial differences in theme and design†¦show more content†¦I believe pure content is the most important feature of any website and Vodafone.ie provides users with endless amount of content and specifications. One of the features that is provided on the Vodafone site is an interactive demo for Vodafone 360. Vodafone 360 is a service which allows customers to sync everything between your phone, PC or Mac. Some of Vodafone 360s main sharing options include: address book, maps, photos, apps, games, music and privacy settings. Although there is the option for social sharing and media sharing I believe this feature is aimed at data backup especially. With the ever increasing market in smart phones, users are storing a lot more data on their personal devices, so Vo dafone is really trying to emphasis the security and safety of sharing your files to back them up on your home or work computer. Being able to access work files or home files remotely is also becoming more and more popular and this is what Vodafone 360 aims to do. One feature which I found exceptionally helpful on the Vodafone website was its search feature. Located in the top right hand corner of the screen the search feature allows users to automatically locate what they’re looking for. For example when you type in â€Å"blackberry† into the search bar, you are returned with three options. These options are to see the full range of blackberry’s available in the online shop, a special offer on a specific blackberry and an FAQ and support centre on blackberry.Show MoreRelatedWebsite Comparison1801 Words   |  8 Pagestelecommunication companies in Ireland for this website comparison. O2 and Vodafone are both leading distributors of mobile services for individuals and corporate clients providing them with solutions in communications. They are the two biggest competitors in the mobile networking industry in Ireland constituting for 88% of the total market. This market percentage is split between Vodafone and O2, 48% and 4 0% respectively. I have chosen these two websites for comparison for a number of reasons. 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